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Projects

I'm a young and enthusiastic creative designer working from Goa

Who Moved My Cheese?

A redesign of the popular book 'Who Moved My Cheese?' by Spencer Johnson. Originally published in September, 1998 within the Fiction and Self-help genre.  An amusing story of four characters who live in a maze; and look for cheese to nourish them and make them happy. The 'Cheese' is a subjective metaphor for our desires and wants. 

 

A redesign of the popular book 'Who Moved My Cheese?' by Spencer Johnson.
Originally published : September 7, 1998
Genres : Fiction, Self-help book

It was originally published in September, 1998 within the Fiction and Self-help genre. 
An amusing story of four characters who live in a maze; and look for cheese to nourish them and make them happy. The 'Cheese' is a subjective metaphor for our desires and wants. 

This story illustrates the vital importance of being able to deal with unexpected change

It is often distributed by managers to employees as a motivational tool, but the lessons it teaches can benefit literally anyone, young or old, rich or poor, looking for less stress and more success in every aspect of work and life.

 

Tags
Layout / Illustration / Typography

Categories
Print & Publication

Date

 

Duration

Sticking to a warm, cheesy and positive palette, I came up with three different approaches.
 

Route 1

A simple, clean typographic composition that plays with the word ‘moved’. Keeping the design minimal and simple - like the book itself.


 
 

A simple, clean typographic composition that plays with the word ‘moved’. Keeping the design minimal and simple - like the book itself.

1.
Simple & Direct

A simple, clean typographic composition that plays with the word ‘moved’. Keeping the design minimal and simple - like the book itself.


 

2.

Communicating a visual story via a combination
of graphical type and colour.


 

An Illustrative method was used to create a sense of curiosity in the reader’s mind. Provoking a thought to engage a response..

Concept 3

It all depends on what you choose to believe.
— Spencer Johnson, Who Moved My Cheese?
See what you’re doing wrong, laugh at it, change and do better.
— Spencer Johnson, Who Moved My Cheese?
What would you do if you weren’t afraid?
— Spencer Johnson, Who Moved My Cheese?
Life moves on and so should we
— Spencer Johnson, Who Moved My Cheese?

You can get more information on the book here
You can pick up a copy here